Roku Channels
A strategic node within your streaming infrastructure
We design fully customized Roku environments, integrated into your digital architecture and aligned with your distribution strategy.
Why Integrate Roku into Your OTT Strategy
Roku represents one of the most established Connected TV ecosystems in North America, with dominant presence in the United States and structured growth in Latin America, particularly in Brazil. Its expansion into the European market further increases its distribution potential.
Integrating a Roku application means securing a strategic CTV infrastructure, reaching high-propensity streaming audiences on Smart TVs and dedicated devices.
For media companies and broadcasters, Roku is not an accessory channel. It is a fundamental node within the global OTT ecosystem.
Advanced Monetization on Roku
Roku applications developed by Vodevolution support structured monetization architectures:
- SVOD – Subscription-based models with advanced access management
- TVOD – Transactional rental or purchase of individual content
- AVOD – Advertising monetization with programmatic integration and direct inventory management
Payment flows, revenue management and monetization architecture are fully integrated into your OTT infrastructure, ensuring complete control over data, revenue and reporting.
Our Programmatic Partners
We integrate internationally selected advertising partners into your AVOD channel to enhance inventory value and ensure structured monetization.
Proprietary Architecture, Not a Standard Solution
Vodevo Phoenix 2.1 is the technological framework developed by Vodevolution for Connected TV environments, including Roku.
The infrastructure is:
- Fully customizable
- Integrated with your OTT CMS
- Internationally scalable
- Aligned with Roku technical standards
- Designed to evolve over time
It is not a rental service nor a preconfigured SaaS platform. It is a licensable infrastructure designed to become a proprietary digital asset.
Stable streaming even at high bitrates
Compatibility with SSAI and programmatic systems
Multi-device continuity
Integration with proprietary CMS
Roku as a Strategic Asset
Developing a Roku channel is not simply about publishing content on a TV box. It means consolidating your presence within the leading CTV ecosystem in North America and high-growth emerging markets.
For organizations that consider streaming a structural distribution channel, Roku is a strategic component of the OTT architecture.
With Vodevolution, your Roku channel is not a technical extension. It is an integral part of your proprietary media infrastructure
Integrate Roku into your OTT infrastructure.